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<channel>
	<title> &#187; 2009 &#187; November</title>
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		<title>Why Mistakes Build Trust</title>
		<link>http://bossanovaconsulting.com/bossablog/2009/11/18/why-mistakes-build-trust/</link>
		<comments>http://bossanovaconsulting.com/bossablog/2009/11/18/why-mistakes-build-trust/#comments</comments>
		<pubDate>Wed, 18 Nov 2009 13:26:34 +0000</pubDate>
		<dc:creator>Andrea</dc:creator>
				<category><![CDATA[BossaNova Recommends]]></category>
		<category><![CDATA[Food for Thought]]></category>
		<category><![CDATA[Trusted Advisor]]></category>
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		<category><![CDATA[mistakes]]></category>
		<category><![CDATA[trust]]></category>

		<guid isPermaLink="false">http://bossanovaconsulting.com/bossablog/?p=190</guid>
		<description><![CDATA[My mechanic taught me something the other day about being a Trusted Advisor. He screwed up in a big way. And I ended up trusting him more as a result.
An Old Car and an Intimate Relationship with AAA
I love old cars and I drive a 19-year-old Mazda Miata as my primary vehicle to prove it. [...]]]></description>
			<content:encoded><![CDATA[<p>My mechanic taught me something the other day about being a Trusted Advisor. He screwed up in a big way. And I ended up trusting him more as a result.</p>
<h2><img class="alignright" title="mistakes" src="http://trustedadvisor.com/public/blog%20526.JPG" alt="" width="241" height="159" align="right" />An Old Car and an Intimate Relationship with AAA</h2>
<p>I love old cars and I drive a 19-year-old Mazda Miata as my primary vehicle to prove it. This necessitates an intimate relationship with AAA, as well as Gray&#8217;s Auto in Arlington, VA, where I&#8217;ve taken my cars for years with good results. A few weeks ago my car overheated on the way to an appointment. AAA came to the rescue, depositing me at Gray&#8217;s where Kevin and crew graciously inserted their unexpected visitor near the top of the list of waiting customers. it took days (and a lot of money) to diagnose and fix the problem. When I arrived at the scheduled time to pick up the car, it wasn&#8217;t ready&#8211;still being test-driven. It didn&#8217;t pass the test. I sat in the grimy waiting room for nearly three hours until it was (ostensibly) ready to go. Then half a mile into my drive home it overheated again&#8211;dead as a doornail in the right-hand lane of a busy DC thoroughfare. It was Saturday; growing dark; raining. I wasn&#8217;t the happiest of campers.</p>
<p>I called Kevin. He was embarrassed and frustrated, and tried valiantly to find a wrecker (on their dime) to retrieve me faster than AAA could. No luck. &#8220;We&#8217;ll stay open for you,&#8221; he assured me.</p>
<p>Ninety minutes later my haul and I were back at  Gray&#8217;s, where Kevin and crew waited to take care of me. They handled the situation beautifully. They were responsible and apologetic, not defensive and guilt-ridden. They didn&#8217;t explain or justify or blame; they simply said, &#8220;We&#8217;ll take care of it.&#8221; Then Kevin&#8217;s boss insisted on driving me home, stopping along the way for take-out (on his dime) so I wouldn&#8217;t have to worry about dinner. And in the end, there was no additional charge for the final repair, even though they&#8217;d spent considerable money on parts and labor replacing another failed temperature sensor. We joked when I picked up the car the second time about a mutual desire not to see each other again for at least a couple of months.</p>
<h2>Trust Doesn&#8217;t Just Trump Screw-ups:  Screw-ups Can Create Trust</h2>
<p>So why do I trust Kevin&#8211;and Gray&#8217;s Auto&#8211;more as a result of this experience? Because I&#8217;ve seen their true colors. I know what they stand for. And I am confident that, given another challenging situation, they will rise to the occasion. Could they have fixed the problem the first time? Maybe; I don&#8217;t really know and I don&#8217;t actually care. What I&#8217;m left with is an experience of being looked after by people who chose to do right by me, which far outweighs the costs (tangible and intangible) of a one-time goof.</p>
<p>Mistakes are an opportunity for us to show the world what we&#8217;re made of&#8211;to make known how we handle ourselves and who we choose to <em>be</em> in a moment of truth. Don&#8217;t be afraid to screw-up. When you do (and you will because we all do), don&#8217;t cover it up with excuses or defensiveness or blame or avoidance tactics. Show your clients who you are for them. Do the right thing and they&#8217;ll learn they can count on you for far more than parts and labor.</p>
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